Saturday, December 15, 2012

N° 13: "Never..." die ultimativen Ratgeber von BIS PUBLISHERS für Freunde der Grafik und Mode

books: BIS PUBLISHERS
















Never Use More Than Two Different Typefaces

And 50 other Ridiculous Typography Rules


This is the fifth book in the Ridiculous Design Rules series by Anneloes van Gaalen. This new publication is about ridiculous "or not?" rules in typography, a joy for graphic designers and everyone who has anything to do with designing texts. Like no other, this is a world that is held together by rules, which designers, of course, often take great delight in breaking.
In this series, ‘ridiculous’ is a relative term, because what is nonsense for one can be an important guideline for another. In these pleasing and educational books, it is not about laying down the law. For each of the 51 rules covered in each book, Van Gaalen refers to quotes by famous fellow designers, who either think there is something to the rule or have made a personal variation of it. Whether you agree with them or not, the Ridiculous Design books sharpen your own thoughts about the rules and the assumed truths of design, advertising, fashion, photography and the Internet.
Each rule is convincingly illustrated, with the illustrations either confirming or disproving the rule in question.

Author: Anneloes van Gaalen
Design: Lilian van Dongen Torman
Format: Hardcover
Dimensions: 17 x 12 cm
Pages: 160
























Never Use White Type…

on a Black Background

The world of fashion and design is inundated with a seemingly endless list of rules. Think of “Less is More,” “Form Follows Function,” “Keep it Simple,” “Dress Your Age,” and the list goes on and on. They’re familiar sayings that some designers consider to be valuable words of wisdom, which serve as a guiding line and source of inspiration. To others, these rules are mere restrictions: design dogmas and fashion formulae that need to be bended, twisted or broken altogether.
Rules tend to have a life of their own: over time their meaning changes or the rule is adopted by a whole new group of followers. Take, for instance, the classic “Form Follows Function.” It started out life as an architecture guideline but has crept its way into other creative fields. This evolution is reflected in this book by the chronologically placed quotes that accompany each rule and that are courtesy of designers, architects, fashion designers, typographers and other creatives. All rules are also accompanied by an image that either negates or supports the rule. Our aim is not to list all the rules that you need to adhere to. Nor do we take sides in the whole rules debate. Granted, creativity knows no bounds and therefore it seems rather ridiculous to restrict that creativity by sticking to a couple of age-old rules. However, in some cases the rules seems more like the basic principles that every designer should love, honor and obey. 
Whichever side of the fence you yourself are sitting on in the rules debate, you’re bound to find this book a source of inspiration, comfort, joy or just good old fun. Enjoy. 


Author: Anneloes van Gaalen
Design: Lilian van Dongen Torman
Format: Hardcover
Dimensions: 17 x 12 cm
Pages: 160




Never Leave the House Naked

and 50 other Ridiculous Fashion Rules


The international fashion police is a force to be reckoned with. Armed with a seemingly endless list of rules, it dictates all the do’s and don’ts and acts as judge and jury in dealing with those guilty of committing a fashion faux-pas. But while some of the rules that are enforced by the fashion-conscious are nothing short of ridiculous, others serve more as words of wisdom that can prevent people from committing a crime against fashion. This book contains fifty-one rules like “Dress Your Age", "When in Doubt Wear Red", "Shoes and Bags Must Always Match” and “Never Wear Tights with Open-toed Shoes”, which can be twisted, broken or ignored altogether. Our aim is not to list all the rules that you need to adhere to. Nor do we take sides in the whole rules debate. After all, creativity knows no bounds and therefore it seems rather ridiculous to restrict that creativity by sticking to a couple of age-old rules. However, in some cases the rules seem more like the basic principles of dress that should be loved, honored and obeyed. Rest assured that whichever side of the fence you sit on in this whole fashion rules debate, you’re bound to find this book a source of inspiration, comfort or joy.

Author: Anneloes van Gaalen
Design: Lilian van Dongen Torman
Format: Hardcover
Dimensions: 17 x 12 cm
Pages: 160



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